Last updated: August 31, 2026
This Cookie Policy explains how UTVCovers (operated by AllGuard LLC) uses cookies and similar technologies on utvcovers.com (the "website"). It will give you information about:
- The different types of cookies
- The cookies that are required on our website (Essential Cookies)
- The cookies that you can reject (Non-Essential Cookies)
- The cookies we use
- How to manage your cookie preferences
UTVCovers and third-party service providers use cookies, pixel tags, web beacons, clear GIFs, or similar technologies to understand how the website is used and, where you consent, to personalize your experience and present advertising that is more relevant to you. If you would like to opt out of receiving personalized ads from third-party advertisers and ad networks who follow the Digital Advertising Alliance's Self-Regulatory Principles for Online Behavioral Advertising, you may visit the opt-out page at https://optout.aboutads.info. That opt-out mechanism is maintained by a third party, not UTVCovers, and UTVCovers does not control it.
Cookies
"Cookies" are small files that let us store information related to your computer or other device used to access our website. Cookies help us, for example, determine how often the website is used and how many people visit it, and make our services work efficiently for you.
Classes of cookies
There are two types of cookies: session cookies and persistent cookies. Session cookies make it easier to navigate the website and disappear when you close your browser. Persistent cookies remain on your device after you close your browser and help us understand how you use the website and improve your experience.
Sources of cookies
First-party cookies are set by the website you are visiting (UTVCovers) and can only be read by that site. Third-party cookies are set by a different organization, such as advertisers or analytics providers, when you interact with our website.
Types of cookies
Essential Cookies
Certain cookies are required for web pages to function, so they do not require your consent.
- Strictly Necessary cookies are required for the operation of our website, such as to keep it secure and to remember the contents of your cart. These cannot be switched off. You can set your browser to block them, but some parts of the website may not work.
- Functional / Preference cookies record your choices and settings (such as region and currency) so we can offer you a better experience. We store and access these only where you consent, where consent is required.
Non-Essential Cookies
You are free to refuse these cookies through the cookie banner shown when you first visit the site, through the cookie preferences link, or through the preferences control at the edge of your screen.
- Analytics / Performance cookies let us analyze website usage, such as the number of visitors, the pages they view, and how they move around the site, so we can improve how the website works. Where used only for analytics, the information is aggregated.
- Marketing / Advertising cookies are used by us and third parties to measure and deliver advertising, limit how often you see an ad, and tailor advertising to your interests. They are usually placed by advertising networks and may share information with other organizations.
Cookies we use
We use the following cookies on our website. Provider names indicate the organization that sets the cookie; durations are approximate.
| Category | Name | Provider | Duration | Purpose |
|---|---|---|---|---|
| Strictly Necessary | _shopify_essential, _shopify_s, _shopify_y | Shopify (first party) | Session to 1 year | Session, security, and platform operation |
| Strictly Necessary | cart, cart_currency | Shopify (first party) | 14 to 91 days | Remember cart contents and currency |
| Strictly Necessary | _shop_app_essential | Shop / Shop Pay | 1 year | Shop Pay accelerated checkout |
| Functional / Preferences | localization | Shopify (first party) | 1 year | Remember your region / language |
| Analytics / Performance | _ga, _ga_<id> | Google Analytics | 1 day to 13 months | Measure and analyze website usage |
| Analytics / Performance | _shopify_analytics, shopify_client_id | Shopify (first party) | 1 year | Shopify commerce analytics |
| Marketing / Advertising | _fbp | Meta (Facebook) | 90 days | Advertising measurement and retargeting |
| Marketing / Advertising | _gcl_au | Google Ads | 90 days to 13 months | Advertising conversion and retargeting |
| Marketing / Advertising | __kla_id | Klaviyo | 13 months | Email/SMS marketing identity and attribution |
| Marketing / Advertising | _shopify_marketing | Shopify (first party) | 1 to 13 months | Marketing attribution |
Managing cookies and withdrawing consent
When you first visit the website, a banner will inform you about our use of cookies where one is required for your region. You can accept cookies by clicking "Accept all," or reject non-essential cookies (all except strictly necessary) by clicking "Reject all." You can also open cookie preferences to choose the categories of cookies you accept or reject.
You may withdraw your consent at any time with effect for the future by reopening cookie preferences. If you reject non-essential cookies, we will not set them, except a cookie that remembers your choice.
Global Privacy Control and universal opt-out signals
Certain U.S. state privacy laws require us to recognize browser-based opt-out preference signals such as the Global Privacy Control ("GPC"). If your browser or a browser extension sends a GPC signal, we will treat it as a valid request to opt out of the sale or sharing of personal information and/or targeted advertising associated with that browser.
Your rights under U.S. state privacy laws
If you are a resident of a U.S. state with an applicable consumer privacy law, you may have additional rights regarding personal information collected through cookies. Certain advertising and targeting cookies on this website may constitute a "sale" or "sharing" of personal information, or may be used for "targeted advertising," as defined under applicable state laws. You have the right to opt out. To do so, use cookie preferences or the Do Not Sell or Share My Personal Information link, or submit a request as described in our Privacy Policy.
Cookies and browser settings
You can disable cookies by changing your browser settings to reject cookies; how to do this depends on your browser (see the Help menu of Microsoft Edge, Firefox, Chrome, or Safari). You can also delete cookies already stored on your device. Blocking all cookies, including strictly necessary cookies, will negatively affect the usability of many websites, including ours. To learn more about cookies, visit www.allaboutcookies.org.
For more information about how we collect, use, and disclose your personal information, including your rights under applicable data protection laws, please review our Privacy Policy. Questions about this Cookie Policy can be sent to help@utvcovers.com or UTVCovers, AllGuard LLC, 3909 Outland Rd, Memphis, TN 38118.